Q: I was wondering if anyone knows a good tutorial on how to track email campaigns on new google analytics system, it says it does it but not clarify at all how to access this feature.I would imagine it is probably through link tracking on the email but it isnt clear where the interface to [...]
Question
We’re in a situation at the moment where the client surprisingly isn’t terribly fussed about the delivery date of a web project. We are ready to make the site live, they keep saying the cheque’s in the mail, but nothing ever arrives.
How do you create a sense of urgency in a situation where there is [...]
In this post at Photo District News, it is recommended artists stop using the word “Deposit” in contracts and instead opt for “Retainer”. Needless to say, we’ll be re-wording our contracts soon.
“Never use the word “deposit.” Always, use the word “retainer,” as retainers are non-refundable but in the court of law, deposits in some cases, [...]
As Andrew Neitlich explains at Sitepoint, “In anything you write - especially the first page of your web site, but also white papers, articles, postcards, and direct mail pieces - you need a strong headline.”
This blog at Sitepoint explains the finer points of writing catchy and irresistable headlines. And be sure to read Transio’s comment [...]
Q. Any tips on building a Graphic Design Resume?
A. Go nuts, but keep it professional. There is nothing that Creative Directors hate more than a resume that looks like a comic book. Your portfolio is where you show off your work, not your resume. I would suggest subtle borders and some form of contemporary design.
Good [...]